Merchandising meccas and other commercial curiosities dating from the early 20th century to the present day.
Sao Paulo's Shopping Center Iguatemi
The original logo of Sao Paulo, Brazil's SHOPPING CENTER IGUATEMI ["ee-gwah-tuh-mee"]. In the native Tupi-Guarami language, "iguatemi" means "wavy river." Graphic from Construtatora Alfredo Mathias
