The original logo of the Silver State's style-conscious shopping venue. Known in the early 1980s as THE FASHION SHOW, the complex would also be promoted as FASHION SHOW MALL and FASHION SHOW LAS VEGAS over the years.
Merchandising meccas and other commercial curiosities. Our exhibits range from the early 20th century to the present day.
An exterior view from February 1981 shows a mallway entrance at THE FASHION SHOW.
Photo from http://lasvegashistoricalsociety.org / Frank Valeri
Another vintage view shows the mall's interior. A spacious court area is flanked by the mallway entrance of a Diamond's department store.
Photo from www.flickr.com / PatricksMercy / Wayne Thom
In 1999, a Bigger Than Life makeover began. Land to the west was cleared and Fashion Center Drive, the shopping center's original western boundary, was removed. By the year 2000, a new parking garage had been completed and construction was underway on a westward mall expansion.
Photo from http://www.therousecompany.com (website on the Internet Archive Wayback Machine)
During the 1990s, the Silver State shopping hub was officially promoted as
FASHION SHOW MALL, as shown in the first graphic. In late 2001, the complex
was renamed FASHION SHOW LAS VEGAS.
Graphics from http://www.therousecompany.com (website on the Internet Archive Wayback Machine)
With all of the flashy hotels and casinos in its midst, the remodeled mall needed equally impressive frontage along "The Strip." This was provided by The Cloud. It covered a large open plaza on the east end of the complex and doubled as a nighttime projection screen.
Photo from Wikipedia / "CoolCaesar"
The southeast corner of FASHION SHOW LAS VEGAS, with Neiman Marcus in the foreground. It was one of 3 original anchor stores enlarged during the 1999-2003 renovation.
Photo from Wikipedia / "Edans"
A snapshot of the main shopping concourse in the original section the complex.
Photo from Wikipedia / Anthony Nachor
Another interior view showing the transition zone between old and new construction. The original -circa-'81- structure was several feet below the floor level of the early 2000s addition. The 2 levels were joined by the set of escalators seen in the background.
Photo from www.labelscar.com / "Caldor"
South Las Vegas Boulevard and Spring Mountain Road
Clark County, Nevada
The third major shopping mall in -or around- Sin City was built by a joint venture of El Segundo, California's Ernest W. Hahn, Incorporated and Las Vegas' Summa Corporation (an entity comprising the business interests of the late Howard Hughes). THE FASHION SHOW was designed by Bill Whipple. The facility was built on a 34-acre plot, located 2.8 miles southwest of downtown Las Vegas, in an unincorporated section of Clark County known as Paradise.
Anchoring THE FASHION SHOW were a 2-level (130,400 square foot), Los Angeles-based Bullock's, 2-level (102,000 square foot) Dallas-based Neiman Marcus, 2-level (107,400 square foot) Phoenix-based Goldwaters, 2-level (120,000 square foot) Phoenix-based Diamond's and 2-level (64,000 square foot), New York City-based Saks Fifth Avenue.
Among 130 charter stores and services were Zales Jewelers, Florsheim Shoes, Units apparel, See's Candies, Waldenbooks, Toys International, Orange Julius and Haagen-Daz.
An official grand opening was held on February 14, 1981. As one might expect, the inauguration of the 74 million dollar retail hub included a high profile fashion show. This was attended by such luminaries as Adolpho and Michael Vollbracht, Bill Blass, Mary McFadden, Pauline Trigere and Bob Mackie.
Major shopping facilities in Greater Las Vegas had been THE BOULEVARD (1968) {1.7 miles east, in Clark County} and MEADOWS MALL (1978) {3.2 miles northwest, in Las Vegas}. Eventually there would also be FORUM SHOPS AT CAESARS (1994), a shopping arcade added to the Caesars Palace Hotel & Casino {.5 mile south, in Clark County} and GALLERIA AT SUNSET (1996) {8 miles southeast, in Henderson}.
The original anchor store line up at THE FASHION SHOW was first altered in the fall of 1986. At this time, eighteen Diamond's stores were rebranded under a newly-created, Phoenix-based division of Dillard's. Goldwaters became a Los Angeles-based May Company California in February 1989. This store was rebranded, as a Los Angeles-based Robinsons-May, in January 1993. The mall's interior was given a face lift, which was completed in November 1993. By this time, the complex was being officially promoted as FASHION SHOW MALL.
Over the years, ownership of the shopping hub changed several times. The real estate holdings of Ernest W. Hahn, Incorporated had been acquired by Toronto-based Trizec in May 1980. By the late 1980s, the company was known as the TrizecHahn Corporation.
The Summa Corporation became the Howard Hughes Corporation in 1994. Maryland's Rouse Company acquired the Howard Hughes Corporation in May 1996 and now controlled a 75 percent share of FASHION SHOW MALL. TrizecHahn sold their 25 percent interest in the mall to Rouse in April 1999. In November 2004, Chicago-based General Growth Properties acquired the holdings of the Rouse Company. The shopping complex was now a GGP property.
Meanwhile, in 1999, The Rouse Company had acquired a 14.2-acre tract directly west of the mall. Ground was broken for a "Bigger Than Life" expansion project. Designed by the Los Angeles-based Altoon & Porter firm, it was to add over 1 million leasable square feet to FASHION SHOW MALL and more than double its size.
A multi-level parking garage, located at the southwest corner of the 48.2-acre site, was the first structure completed. During the redevelopment, four new anchor stores were built; a 2-level (200,000 square foot) Dillard's, 2-level (100,000 square foot) Bloomingdale's Home (the first in the nation), 2-level (166,000 square foot) Saks Fifth Avenue and 3-level (200,000 square foot) Nordstrom (the first in Nevada).
These would connect into a 2-level West Wing, built several feet higher than the circa-1981 mall. Like the original structure to the east, it would cover an underground parking deck. The original complex, and an eastward expansion, would become Lower Level East and Upper Level East. The new western section would be known as Lower Level West and Upper Level West. The 2 sections of the expanded mall would be linked by a set of escalators located south of the Robinsons-May store.
During the remodeling, three existing anchors were expanded; Neiman Marcus to 160,000 square feet, Macy's to 207,000 square feet and Robinsons-May to 201,000 square feet. A second multilevel parking garage would also be built at the northwest corner of the site.
The primary feature of the remodeled retail hub was The Cloud, a 128-foot-high structure along the mall's east facade (facing The Las Vegas Strip). The underside of the 480-foot-long fixture would become a giant projection surface during evening operating hours. At the center of the westward expansion would be The Great Hall, a large court area and venue for daily fashion shows. Moreover, a third level in the eastward enlargement would house a 17-bay Food Court.
Lord & Taylor, originally signed to assume the old Diamond's-Dillard's spot, cancelled their FASHION SHOW LAS VEGAS plans in 2003. The store would sit vacant for over 6 years. The original Saks, now also vacant, was demolished between December 2002 and January 2003. This made way for the new East Wing expansion and The Cloud. The Phase Two segment was dedicated on October 1, 2003. FASHION SHOW LAS VEGAS now encompassed 1,878,100 leasable square feet and housed 249 stores and services.
Mall stores continued to evolve. Macy's Fashion Show closed in January 2008 and re-opened, as a Macy's Men's, on February 28, 2013. Los Angeles-based Forever 21 opened in the long-vacant, original Dillard's store on July 24, 2010. The Bloomingdale's Home store went dark in April 2013 and was revived, as a Dick's Sporting Goods, on October 30, 2015.
At the same time, a reconfiguration of the mall's Strip-facing facade was nearing completion. It rebuilt 22,000 square feet of store space on the Lower Level Plaza (beneath The Cloud) into several new establishments. The first of these, Kona Grill, Strip Burger and Luke's Lobster, were in operation by November 2015.
General Growth Properties sold a 50 percent share of FASHION SHOW LAS VEGAS to New York City-based TIAA Asset Management in August 2016. General Growth changed its name to GGP Inc. in January 2017. The assets of the company were acquired, by a subsidiary of Toronto's Brookfield Asset Management, in a series of transactions. These concluded in August 2018, with FASHION SHOW LAS VEGAS joining the Brookfield retail center portfolio.