The mall was co-anchored by Paris-based Bazar de l'Hôtel de Ville, or BHV ["Bee-ash-vee"]. The "hotel" reference derives from the location of the Paris mother store, which sits across the street from the Hôtel de Ville. In the 2010s, BHV operated four stores in France, with three international branches (two in Lebanon and another in Dubai). In the 2020s, there were two Lebananese locations, one in Dubai and two in France. The first trademark dates to 1969, the second was introduced in 1974. The third debuted in 2017.
Graphics from http://www.bhv.fr / Bazar de l'Hotel de Ville