Merchandising meccas and other commercial curiosities. Our exhibits range from the early 20th to early 21st centuries.
"They paved paradise and put up a parking lot"...The First Federal Savings & Loan Building, which replaced the Hollywood Hotel in early 1959. The remainder of the old hotel site was covered with asphalt and four small retail buildings. These joined the plethora of cheesy souvenir shops that now lined the formerly fabulous Boulevard.